WHO ARE WE?

Based in the heart of the Cotswold Water Park, we pride ourselves on crafting exceptional hand built carp, specialist, lure and fly rods, using cutting edge materials and components, backing them up with superior product knowledge, service and aftercare.

We offer many unique products and services, brought to you by our desire to be the best and a passion for quality products.

We build on hundreds of different blanks and are experts on the  American Tackle, Harrison and Century product ranges. We have also have our own superb rod models to choose from.

As rod building professionals, , we are perfectionists; always searching and striving to bring our customers the best products available.  

We are consistently working hard to ensure cutting edge product performance, aesthetics and durability.  

Our passion for product development has led us to become one of the countries leading supplies of rod building components.  We design, manufacture and import a large range of products for the rod building trade.

We offer a full custom built rod service, including any handle builds, ring options, colouring, writing and decals you may require.